12/7/2023 0 Comments Fresh air podcastLaunching a podcast for your business? Theo can help. One could do a lot worse than drawing inspiration from Terry Gross' earnestness, meticulous research, diverse guests, and high-quality production. Share what you like and skip what you don't. Catch up on news, or discover a new podcast picked just for you. "Fresh Air" offers valuable lessons for marketers looking to create engaging podcast content. NPR One is ready when you want to listen. No offense to Davies, but I'm always bummed when he fills in because I enjoy Terry Gross so much. Podcasts are all about intimacy and emotional attachment. Cover art shouldn't age well like a vintage, or be accidentally good.įinally, while Dave Davies is a strong interviewer, he's not Terry Gross. My recommendation would be to style something more intentionally. Odds are your CEO can't carry an interview like Terry Gross.Īdditionally, the cover art, like most things NPR, taps into a normcore aesthetic that was never intended to be hip and yet it’s become fashionable over time. The program is just one big spotlight on her and her guest, and it would be a disaster if she couldn't carry the show. A barebones production style only works when you have a seasoned interviewer like Terry Gross. Fresh Air is a leader in making podcasts for brands. While "Fresh Air" should be a source of inspiration, there are a few things that marketers shouldn't imitate. Repurposing content by finding creative ways to repackage it for anyone who missed it the first time is essential when growing an audience. This is a basic lesson, but it's worth underscoring in this context. For several years, Viva, Auder and Auders younger half-sister, Gaby Hoffmann, lived in the Chelsea Hotel in Manhattan. her extraordinary ability to engage guests of all dispositions.Get a breath of Fresh Air, weekdays at noon and 9 p.m. Growing up in Warhols orbit meant Auders childhood was an unusual one. Alexandra Auders mother, Viva, was one of Andy Warhols muses. "Fresh Air" has a weekly best-of episode where they re-run interviews to squeeze a little extra juice out of the lemon. Daughter of Warhol star looks back on a bohemian childhood in the Chelsea Hotel. While her friends and family went to the Australian beaches, Kidman stayed indoors reading.
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